Keyword Search for a Product

You can use the Product Keyword to search in two ways. 

1. By simply typing in a product type within the Keyword search at the top of the page, can begin your order. 

2. A product can be found while using the Keyword Search on the 'Build Order' tab; on the lower right of the webpage.


Filter for a Product within a Catalog

To enable the filter modal, select the Filter icon in the bottom left corner of the page, and a set of filters will appear on the left side of the screen. Use the filter menu to view products by Bluewater, Color, Gender, Resort, Season, Skate, Surf, Rating, or even for products you have notated! 

The Keyword Search box can be used to find a specific item by entering the product name, product number, or UPC.

View Page Types

In the bottom left corner of the page, you'll notice a group of four buttons that give you options to display the catalog in different ways:


The '3up' view is the default option. This view balances having larger images and having more styles on a page.


The '1Up' view gives you the most information about a given item. To get to the 1Up view, you can use the bottom navigation button or click on any style name in any other view.

Product Detail Tabs

In this tab, you'll see a detailed overview of all the product features. There will often be in-depth material information here as well.

Hover over the large hero product image to get an even more detailed view of the selected style. This is an especially beneficial feature if your brand has supplied product photos.

Add to Cart and Add All Colorways Buttons
You can add styles and colors directly to the cart by clicking on these buttons:

        • Add To Cart will add individual Colors
        • Add All Colorways will add all of the colors for selected Style


Catalog Product Slider 
This feature moves the thumbnails of products to the left and right. When you hover over the thumbnails of the images, the images will scroll left, right, or stop, depending on where you are on the page. Selecting a thumbnail will display the product in the large view within View; the color shown as the large image will be determined by the color-way sort. You can also click the ‘hide product slider’ icon to remove the slider from view.


Notes & Catalog Revisions

Here is where you'll see any dealer or rep notes that have been made to a product (e.g., "great for running.") Notes also have a filter option as well.

View Alternates

In this pop-up, you can see alternate views of the product–front, side, and/or back: